So I was waiting for this massive file copy to complete (I’m actually still waiting) and for the hell of it, I google “marketing blog”. Which, well, I just laughed in spite of myself (I’m actually still laughing). (I’ve now stopped laughing.) The first result is this: Shotgun Marketing BLOG.
Now let me just say that there are other bloggers I enjoy whom hail from generally the same geography as the author of Shotgun Marketing, Chris Houchens and so I was curious. Standard blogger template blog. A smattering of comments here and there.
But pow, the second post from the top struck me as perfect. Granted, this is no representative sample he’s talking about (18 people) but there is definitely a rat race of memetic novelty that happens among the wired crowd.
It doesn’t surprise me in the least that it takes a Kentucky blog to point that out. Good on you, Chris. I’m starting to think there needs to be a media vehicle dedicated to marketing from the midwestern/southern perspective. Just to hijack the point of his post and expand it, I think it’s interesting that those who presume to speak for what the futures should look like are largely from the coasts, and those for whom such futures are intended are everywhere. Hell, I’m even being (consciously) US-centric in this post.
Speaking in Code
We at Bigwidesky have a benediction of sorts for you: We hope that you take this moment to craft your own constellations. Take those images that are perhaps light years apart — work things, childhood things, community things — and find new connections. By taking agency to shape the spaces between our images and ideas, new meaning can emerge.